An Antenna Group project created for ChargePoint.
ChargePoint Brochure & eBook Design
As the Senior Graphic Designer at Antenna Group, I led the digital brochure and eBook design for ChargePoint with the objective of effectively showcasing their extensive range of electric charging stations for electric fleet vehicles and their innovative EV management software, which is revolutionizing the EV landscape nationwide. We seized this opportunity to evolve the brand into a more modern and visually engaging identity, emphasizing bold, striking imagery, pattern usage, and expanded color schemes. Through meticulous design, we aimed to communicate ChargePoint's commitment to sustainability and innovation while highlighting the practical benefits of their products and services for businesses and communities. The digital brochure and eBook not only served as informative tools but also reinforced ChargePoint's position as a leader in the electric vehicle charging industry, earning positive feedback from clients and stakeholders alike.